Manage and implement tagging solutions using Adobe Dynamic Tag Management (DTM) or other tag management systems.
Collaborate with marketing teams, web developers, and data analysts to understand tagging requirements for tracking user behavior, conversions, and other key metrics.
Implement, test, and deploy tags, ensuring accuracy and consistency across web properties.
Troubleshoot and resolve issues related to tag implementation, data discrepancies, and tracking errors.
Stay informed about industry trends and advancements in tag management and analytics to recommend improvements and best practices.
Work closely with stakeholders to define tracking strategies and ensure the proper capture of data for analysis and reporting.
Collaborate with IT and development teams to ensure seamless integration of tag management solutions within web applications.
 

Qualifications:

Bachelor's degree in Computer Science, Information Technology, Marketing, or related field.
Experience in digital marketing, web analytics, or tag management.
Proficiency in using Adobe Dynamic Tag Management (DTM) or similar tag management systems.
Strong understanding of web technologies, including HTML, CSS, JavaScript, and the ability to read and modify code.
Experience with web analytics tools such as Adobe Analytics, Google Analytics, or similar platforms.
Excellent problem-solving skills and attention to detail.
Effective communication and collaboration skills to work with cross-functional teams.