With over 5 years of experience as a Product Manager in the data domain, I have honed my skills in driving the evolution of strategic initiatives into high-performing platform products. My expertise lies in data governance, analytics, and stakeholder management, allowing me to deliver value-driven solutions aligned with organizational goals. I am committed to fostering a user-centric mindset, leveraging data insights to refine product backlogs and drive innovation
     PROFESSIONAL EXPERIENCE    
Lead Product Analyst, AV Infosolutions
11/2023 – present | India
Senior Product Analyst, Housing.com
06/2022 – 09/2023 | India
Conducted in-depth analysis of user behavior using SQL queries and data visualization tools, identifying opportunities for product improvement and increasing user engagement by 25%.
Conducted A/B tests to evaluate the impact of new features and product changes, resulting in a 15% increase in conversion rate.
Collaborated with the data engineering team to optimise data infrastructure and improve data accessibility, reducing data retrieval time by 40%.
Developed and implemented data collection processes, resulting in a 30% increase in data accuracy and completeness.
Strong understanding of statistical methods and data modelling techniques. Collaborated with cross-functional teams to design and launch targeted loyalty campaigns resulting in a 15% increase in program participation.
Skilled in collecting, cleaning, and transforming raw data into usable formats. Played a key role in achieving a 10% year-over-year growth in customer retention rates.
Familiarity with data warehousing concepts and database management systems. Ability to create and maintain data dictionaries and documentation.
Knowledge of statistical concepts and techniques, including hypothesis testing, regression analysis and clustering.
Strong analytical and critical thinking skills to identify and solve complex problems.
Data Analyst, MPL
11/2021 – 05/2022 | India
Individual handling the analytics of newly launched product Esports.
Handling reporting and weekly review deck for 360 overviews of products from
Tableau and SQL.
Analyzing the marketing strategy of the product.
Managing marketing channel budget as compared with the performance of the product.
Analyzing and monitory the newly launched feature in the product.
Running A/b testing and regression of products for analyzing the performance of products geographically and user type (Paid and Unpaid).
Analyst, Paytm
07/2021 – 11/2021 | India
Providing end to end analytical ,visualization and strategical support to growth team of paytm money
Analyzes Campaign results To provide insights, identify trends and make recommendation for improvements
Plans, develops, executes and continuously improves email and SMS marketing strategies for consistent subscriber growth and new customer acquisition Generated variety of business reports from SQL server and Excel
Loyalty and Retention Analyst, Furlenco
04/2019 – 03/2021 | India
Helped maintain customer satisfaction and productivity metrics above target for 3 consecutive quarters through SQL and Tableau.
Monitoring and strategy making of loyalty and retention side of customer analysing the data by using Tableau, and Excel.
Relevant Tableau Desktop experience Tableau dashboards, visualisations and performing advanced analytics to analyse data.
Monthly and quarterly reporting to senior management of operations running in the company.
Developed and implemented data-driven strategies to enhance customer loyalty and retention.